Job Description
- Create and manage engaging sales, marketing, and social media content
- Execute and track digital campaigns, including Pay Per Click(PPC) and programmatic advertising
- Monitor brand performance using digital and market analytics
- Own internal and external brand engagement activities
- Plan and manage brand promotions and new product launches
- Conduct trade visits with sales team and ensure planogram execution
- Develop and manage Point of Sale Marketing Materials(POSM) and branded merchandise
- Identify market opportunities for brand and product growth
Requirements
- Bachelor’s degree in Marketing or related field
- 2-3 years’ experience in brand management
- Strong digital, analytical and communication skills