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Digital Engagement & Content Manager, Global Communications at Innovations for Poverty Action (IPA)

posted 3 weeks ago
Job Overview
Employment FullTime
Location Kenya
Experience -
Education Level -
View More in Jobs
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Opportunities Meet Aspirations

The Engagement and Content Manager, Global Communication role will lead our content strategy and engagement initiatives across multiple channels, including social media. This role combines creative storytelling with strategic communications to engage diverse audiences, including donors, partners, policymakers, and researchers.

Responsibilities 

40% – Content Strategy and Creation:

  • Develop and execute comprehensive content strategies across all digital platforms, ensuring consistent messaging and brand voice
  • Write, edit, and manage compelling content for the website, blog, monthly newsletter, and social media channels
  • Work with research, communications, philanthropic partnership teams, and other internal teams to translate complex findings into accessible content for various audiences
  • Create engaging multimedia content, including photos, videos, and infographics to support storytelling
  • Maintain editorial calendar and coordinate content production with global teams.

20% – Digital Engagement

  • Lead social media strategy and management across LinkedIn, X, Facebook, and YouTube
  • Plan and execute organic social media campaigns to support strategic communications priorities
  • Manage blog writing and review, ensuring adherence to IPA writing guidelines 
  • Support website content updates, as needed
  • Monitor and analyze engagement metrics to optimize content strategy and campaign performance.

20% – Philanthropy Support

  • Collaborate with the Philanthropy and Partnerships team to create targeted content for fundraising initiatives and donor engagement, including the annual fundraising campaign.

Qualifications

Required:

  • 5+ years of experience in digital communications, content management, or a similar role
  • Proven track record in developing successful content strategies and engagement campaigns for research, international development, or academic organization 
  • Strong project management skills with ability to manage multiple deadlines
  • Exceptional writing and editing skills with meticulous attention to detail
  • Experience with social media management platforms (e.g., Hootsuite, Sprout Social)
  • Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite)
  • Excellent interpersonal skills and ability to work with diverse global teams across time zones
  • Ability and willingness to travel up to 5% of the time.
  • Bachelor’s degree in communications, Marketing, Journalism, or related field

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