Group Brand Executive
- The role of the Group Brand Executive is a strategic role that supports the development and execution of brand strategies in alignment with corporate goals and objectives. The role drives brand building and brand consistency, managing campaigns, and elevating the brand experience across all customer touchpoints.
- Over and above the Brand responsibilities, the role provides support to the Group’s eight businesses across Kenya (4), Uganda (3) and Tanzania (1) covering our financial products and services in the spheres of insurance, pensions, investments and trusts.This role requires a balance of creative thinking, data-driven insight, and strong project management skills.
- This role, focuses on meeting the requirements of the brand and marketing strategy under the strategic guidance of the Group Head, Marketing & Communications.
Deputy Manager, Marketing & Communications
The Group Deputy Marketing & Communications Manager serves as the second in line to the Group Marketing & Communications to support ICEA LION’s strategic objectives through development and delivery of strategic marketing and communications initiatives. The role involves managing the wider Marketing & Communications team as well as departmental activities involving but not limited to: conceptualization, formulation, management and implementation of strategies that build affinity for the corporate and company brands and promotes sustained profitability whilst ensuring that the customer’s delight is at the core of all engagements. The role has responsibility for Marketing Operations and is a strong resource in support of Business Continuity who is tasked with engaging with various stakeholders in the business as well as providing leadership within the Marketing & Communications Department.
Over and above the Group/Brand responsibilities, the role provides strategic marketing support to the Group’s eight businesses across Kenya (4), Uganda (3) and Tanzania (1) covering our financial products and services in the spheres of insurance, pensions, investments and trusts.
Under the strategic guidance of the Group Head, Marketing & Communications, this role focuses on meeting the requirements of the various business strategies