Job Purpose:
Develop and deliver the strategy and roadmap for the assigned products or portfolio of products/CVPs
Key Responsibilities:
Product Portfolio Management – 50%
- Product performance monitoring and continuous evaluation of assigned products/CVPs for relevance and viability – sales, revenue, operations and other relevant measures
- Carrying out market research for new products and/or improvement of existing ones including upgrades and customization
- Regular competitor analysis for the assigned product or portfolio of products
- Drive revenue/profitability optimization initiatives for the assigned product or portfolio of products in partnership with the business team
- Working with the business teams to deepen product quality, develop new products and improve existing offerings – (Product Lifecycle Management)
Service Delivery – 15%
- Develop customer lifecycle management framework for the product or assigned portfolio of products
- Develop customer satisfaction scorecards for the product or portfolio of products defining the acceptable service standards
- Annual customer satisfaction surveys for the assigned product or portfolio of products
- Management and fostering of cross functional internal relationships and relevant external partnerships
Governance – 10%
- Ensure the implementation and regular review of product/CVP guides for the assigned product or portfolio of products
- Maintain a documentary inventory of the assigned product or portfolio of products – policies, process maps, business cases, regulatory approvals and any other relevant governance documentation
- Carry out periodic risk and compliance reviews to ensure compliance with internal policies and regulatory guidelines
Training and Product Advocacy – 25%
- Develop annual marketing/communication plan for the assigned product or portfolio of products/CVPs including regular sales and marketing campaigns
- Actively participate in product launches in tandem with the marketing/communications team and provide post-launch support to the business including product reviews
- Develop and update relevant collaterals for the product or portfolio of products assigned – including but not limited to fliers, posters, application forms and emailers
- Develop a quarterly training plan in concert with the business for the assigned product or portfolio of products
Qualifications & Experience:
- Bachelor’s degree in commerce, business administration, marketing, or related field
- Five years (5) relevant work experience in product management /retail banking/commercial banking/payments/banking operations or relevant field
- Demonstrated ability to develop business cases and experience in product launches
- Experience within financial services industry with a broad understanding of the products of a typicalcommercial bank and key drivers of value
Key Competencies:
- Excellent interpersonal and people engagement skills
- Business analysis skills
- Communication and influencing skills
- Adaptability and ability to work in fluid environment
How to Apply
ALL applicants MUST apply online to email: recruitment@familybank.co.ke; closing date is 4 th October 2025. Canvassing will automatically disqualify the candidate. Only shortlisted candidates will be contacted.
