Principle Accountabilities

Strategic Planning and Execution

• Support the Group in developing, reviewing, and cascading the Group Commercial Strategy in line with HF Group objectives.
• Unify the strategic thrusts for each subsidiary to drive solution delivery to support delivery of budgets, and medium‑term plans for the group in collaboration with subsidiaries.
• Drive execution of unified CVPs for customers.
• Prepare periodic performance reports, management insights, and presentations for EXCO, Board Committees, and senior leadership.

One HF Alignment & Group Coordination

• Coordinate cross‑subsidiary planning to ensure alignment to the One HF strategy and unified commercial priorities.
• Consolidate commercial plans, initiatives, and performance reports across the Group.
• Facilitate collaboration between the Group, subsidiaries, and shared services to drive value to customers across the subsidiaries and deliver consistent execution.

Customer Value Propositions (CVPs)

• Develop, roll out and commercialize Group Customer Value Propositions (CVPs) across subsidiaries that tap into large market pools
• Conduct market analysis, customer insights, and competitive intelligence to inform CVP design and enhancement.
• Track CVP performance and recommend improvements based on data and market feedback.
• Develop metrics of impact of group CVPs to subsidiaries.
• Coordinate CVP development across subsidiaries to ensure group synergies are achieved.

Digitization & Digital Lending Support

• Embed the digitization agenda across the lending CVPs aligning this across the subsidiaries.
• Work closely with the Bank and Digital teams to support digital lending initiatives, including CVP impact monitoring and performance reporting.
• Monitor adoption, revenue impact, and customer experience metrics for digital products and channels.

Data Commercialization & Analytics

• Champion data‑driven planning and decision‑making within the CVP development functions across the subsidiaries.
• Embed initiatives aimed at monetizing data assets and strengthening commercial analytics across the CVPs.
• Coordinate with Data, IT, and Analytics teams to ensure availability, integrity, and effective use of commercial data.

Large Ecosystems CVP development

• Identify large ecosystems in the market and develop cross cutting CVPs across the subsidiaries to grow HFG subsidiaries share of wallet of these ecosystems.

Large Ticket & Revenue Growth Support

• Support planning, pipeline tracking, and reporting for large‑ticket transactions and strategic accounts.
• Analyse revenue trends, opportunities, and risks to support informed decision‑making.
• Coordinate inputs from subsidiaries and relationship teams for consolidated Group reporting.
• Monitor project progress, escalate issues, and prepare status updates for the Group Commercial Director.

Key Competencies and Skills

• Excellent stakeholder management and coordination capabilities
• High attention to detail with strong execution discipline
• Ability to build and deploy customer solutions end to end
• Ability to translate strategy into actionable and measurable plans
• Strong communication, presentation, and report‑writing skills
• Commercial acumen with a data‑driven mindset
• Proactive, results‑oriented, and self‑driven
• Ability to work effectively across multiple business units
• High integrity and professionalism
• Ability to operate in a fast‑paced, evolving environment

Minimum Qualifications, Knowledge and Experience

Academic & Professional

• Bachelor’s degree in Business, Economics, Finance, Strategy, or a related field; A Master’s degree or relevant professional qualification is an added advantage.

Experience

• Minimum of 10 years’ relevant experience in strategy development, product management and development, or sales management within a Financial Institution.
• Past balance sheet and or P&L responsibility will be an added advantage.
• Exposure to digital transformation, data analytics, or commercial projects is desirable.