KEY RESPONSIBILITIES:
- Lead the development and implementation of innovative banking products and value propositions in own area that address customer needs and market opportunities.
- Manage the full product lifecycle, including concept development, business case preparation, pilot testing, launch, and post-launch evaluation.
- Collaborate with key stakeholders (Digital Banking, Marketing, Operations, Risk, Finance, and IT) to ensure timely and successful product rollout.
- Drive commercialization strategies to enhance product uptake, profitability, and market share.
- Develop and maintain detailed product documentation, including product manuals, processes, and pricing models.
- Monitor product performance and customer feedback to identify areas for improvement and enhancement.
- Conduct competitor and market analysis to ensure the bank’s offerings remain competitive and innovative.
- Support the creation of go-to-market plans, promotional materials, and staff training to ensure effective product positioning and understanding.
- Ensure all new products comply with internal policies, risk frameworks, and regulatory requirements.
- Provide insights and recommendations to senior management on product performance, market trends, and emerging opportunities.
- Work closely with Finance and Strategy teams to ensure product profitability and alignment with the bank’s financial goals.
- Champion a culture of innovation, customer-centric design, and continuous improvement within the Products Department.
Academic & Professional
- Education Bachelors Degree
- Professional Qualifications Product development
- Masters Degree
Experience
Total Minimum No of Years Experience Required
- 5 years
Detail Minimum No of Years Need Type
- Product development
- Project management
- Banking Operations
- Sales/Marketing