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UI/UX Designer, Digital Channels at SBM Bank (K) Ltd.

posted 2 hours ago
Job Overview
Employment FullTime
Location Nairobi Kenya
Experience At least 3-5 years
Education Level Bachelor's Degree
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Opportunities Meet Aspirations

Job Purpose:

This role will be under Products & Innovations unit and will work closely with Business teams, Product Owners, Developers, and stakeholders to transform business requirements into elegant and user-friendly digital solutions.

Key roles and responsibilities

  • Product Design & Prototyping: Translate product concepts into user flows, wireframes, mockups, and interactive prototypes.
  • UI Development: Create high‑fidelity designs, graphical interface elements (menus, tabs, widgets), and responsive layouts across platforms.
  • Design Systems: Develop and maintain a design system to ensure scalability, consistency, and efficiency across digital platforms.
  • Customer Journey Mapping: Lead journey mapping workshops, document journeys, and roll out across teams.
  • Usability Testing: Plan and conduct usability sessions with staff and customer focus groups, iterating designs based on feedback.
  • Customer Experience Review: Continuously analyze digital user experiences using analytics, customer feedback, app ratings, and usability metrics. Prepare executive summaries with actionable insights.
  • Accessibility & Inclusive Design: Ensure compliance with accessibility standards (e.g., WCAG) and design for diverse customer needs.
  • Cross‑Functional Collaboration: Partner with business users, product owners, developers, and stakeholders to deliver human‑centered digital products.
  • Data‑Driven Iteration: Use A/B testing, heatmaps, and behavioral analytics to refine and optimize user experiences.
  • Innovation: Actively contribute to ideation workshops and digital innovation initiatives, exploring emerging technologies such as AI‑driven personalization, conversational interfaces, and voice UI.
  • Performance Optimization: Monitor UI responsiveness, accessibility scores, and digital channel performance benchmarks.
  • Stakeholder Engagement: Communicate design decisions clearly, influence stakeholders, and advocate for design thinking across the organization.
  • Mentorship: Support junior designers and foster a culture of design excellence.

Work Experience and exposure

  • 3-4 years’ experience in busy development environment focusing on User Experience preferably financial services solutions e.g. mobile banking, APIs and open banking
  • Exposure in handling multiple concurrent projects
  • Deep knowledge and experience in conducting user research, interviews, usability studies, surveys and customer journey mappings, translating findings into UI/UX design requirements.
  • Knowledge of financial industry, fintech or telecommunication is a plus
  • Experience designing responsive and cross-platform interfaces (mobile-first, web, USSD is a plus)
  • Awareness of regulatory, security, and compliance considerations in digital banking (e.g., data privacy, authentication flows)
  • Proper understanding of visual elements (layout, typography, visual hierarchy, colour theory)
  • Technical Skills and Proficiency in design tools e.g.
    • Figma,
    • Adobe XD,
    • Sketch,
    • Photoshop,
    • Illustrator
  • Must be a good communicator and have excellent relationship management skills to explain design decisions to stakeholders and win their support
  • Applicants are required to submit a sample UI/UX portfolio highlighting their work as part of their application.
  • Familiarity with front‑end technologies (HTML, CSS, basic JavaScript) is an added advantage.
  • Experience with design‑to‑development handoff tools (e.g., Zeplin, Figma Inspect, design tokens).

Key KPIs and outcomes

  • Monitor digital channels usability metrics and customer feedback (Mobile and internet banking).
  • Digital Channels adoption rate
  • Conversion of branch transactions to digital channels
  • Transaction abandonment rate
  • Apps review on AppStores/PlayStore

Academic Qualifications and soft skills

  • Bachelor’s degree in IT and related fields
  • Certificate in Human Centered Design or closely related area
  • Presentation and Business writing Skills
  • Knowledge of front-end technologies such as HTML, CSS, and basic JavaScript concepts is an added advantage.

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